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Marketing Metaphoria What Deep Metaphors Reveal about the Minds of Consumers illustrated edition Edition - 9781422121153
Gerald Zaltman
34 Ratings
About the Book :
- Language : English
- Binding : Hardcover
- Contributors : Gerald Zaltman, Lindsay H. Zaltman
Marketing Metaphoria What Deep Metaphors Reveal about the Minds of Consumers illustrated edition Edition Details :
DETAILS
- Language : English
- Binding : Hardcover
- Contributors : Gerald Zaltman, Lindsay H. Zaltman
Marketing Metaphoria What Deep Metaphors Reveal about the Minds of Consumers illustrated edition Edition Price History
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